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	<title>Online Marketing ROI &#187; SEO</title>
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	<description>Measuring PPC and SEO Return On Investment</description>
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		<title>Adam Morgan Goes Hyper Local</title>
		<link>http://www.measurement.com/Online_Marketing/adam-morgan-goes-hyper-local</link>
		<comments>http://www.measurement.com/Online_Marketing/adam-morgan-goes-hyper-local#comments</comments>
		<pubDate>Thu, 06 Aug 2009 17:43:53 +0000</pubDate>
		<dc:creator>Jonahstein</dc:creator>
				<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://www.measurement.com/Online_Marketing/?p=30</guid>
		<description><![CDATA[The ROIguys (and gal) took the show on the road for July for what was ostensibly a vacation,  but as the great philosopher Buckaroo Banzai once said, wherever you go, there you are.  In this case, one of the places we went is Adams Morgan in Washington, D.C.  
We stayed with a [...]]]></description>
			<content:encoded><![CDATA[<p>The ROIguys (and gal) took the show on the road for July for what was ostensibly a vacation,  but as the great philosopher Buckaroo Banzai once said, wherever you go, there you are.  In this case, one of the places we went is Adams Morgan in Washington, D.C.  </p>
<p>We stayed with a dear friend who is one of the top real estate agents in the area.  She was lamenting the lack of a really good site focusing on the neighborhood she lives in.  The first thing we did when we go home was to secure a domain and do a little experiment in Hyper Local for Adams Morgan.</p>
<p>The result is a lovely little site dedicated to information about restaurants, shopping and nightlife in a great neighborhood along with specific information about <a href="http://adamsmorganrealestate.com">Adam Morgan Real Estate</a>.  </p>
<p>The site still has some dust with a few pages under construction and some place holder images, but we are pretty excited about the results.</p>
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		<title>301 Test to clear Google cache</title>
		<link>http://www.measurement.com/Online_Marketing/301-test-to-clear-google-cache</link>
		<comments>http://www.measurement.com/Online_Marketing/301-test-to-clear-google-cache#comments</comments>
		<pubDate>Thu, 06 Nov 2008 17:58:27 +0000</pubDate>
		<dc:creator>Jonahstein</dc:creator>
				<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://www.measurement.com/Online_Marketing/?p=26</guid>
		<description><![CDATA[If you move a section of articles from one site to another and you properly 301 the urls, sometimes Google still hasn&#8217;t crawled the OLD URL so it thinks the new URL on free online credit report is duplicate content.  No big deal when you move one article, but it can really cause havoc when [...]]]></description>
			<content:encoded><![CDATA[<p>If you move a section of articles from one site to another and you properly 301 the urls, sometimes Google still hasn&#8217;t crawled the <a href="http://www.consumercreditdebt.org/credit-score.aspx">OLD URL</a> so it thinks the new URL on free <a href="http://www.secureloanconsolidation.com/credit-score/">online credit report</a> is duplicate content.  No big deal when you move one article, but it can really cause havoc when you move a whole section.  This is particularly an issue if the old content has a low crawl frequency, so the question is, does posting on a semi-respectable blog with RSS trigger Googlebot to crawl the link?</p>
<p>Jonah Stein</p>
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